The right information for every patient, at the right time
From traditional healthcare operations to a data-driven, digitally enabled organisation, with a foundation for scalable patient engagement.
Vigo is a healthcare provider operating in a complex care environment, managing patients across multiple products and touchpoints in the Ottobock ecosystem context. The organisation focuses on delivering high-quality, coordinated care while evolving towards a more scalable, digital and data-driven operating model.
Vigo (Ottobock) · Orthopaedic care · Belgium
"Structured patient engagement starts with a strong data foundation."
BeBold acted as a strategic and operational transformation partner, aligning processes, technology and commercial workflows into one integrated ecosystem. Through strategic and technical workshops we defined the architecture and roadmap together, with data modelling as the core foundation for scalability. This ensured that both the digital platform and the underlying operational model evolved together in a controlled way.
Does this sound familiar?
- •No marketing automation or journey orchestration in place.
- •No structured data foundation for managing patient communication at scale.
- •No unified data architecture.
- •Complex patient-product relationships hard to manage across the full lifecycle.
- •Many manual processes and administrative overhead.
What we did.
Data architecture as the foundation
We established a robust data architecture as the basis for all patient interactions. This enables structured communication, also for patients with multiple concurrent product relationships.
Designing lifecycle communication
We designed lifecycle-based communication journeys combining transactional and engagement messaging. Better data visibility also optimised operational workflows and production planning.
What it delivered.
A scalable digital foundation for patient communication, with more efficient planning, faster decision-making and a stronger market position in orthopaedic care.
Bring systems and communication together around your customer.
We connect your platforms and build automated communication based on current data.
