Setting up campaigns is one job, but understanding which marketing investments are generating leads and sales is something else. “To measure is to know” is what it often rings true at Be Bold. But how do you measure and compare the right data? That starts with choosing the right attribution model. An attribution model is
Tag: DigitalMarketing
Master Class: Find the right lead scoring model for your business
As businesses strive to generate more leads and increase revenue, lead scoring has become a crucial aspect of sales and marketing strategies. By assigning values to leads based on their level of engagement, businesses can prioritize their efforts and focus on leads that are most likely to convert. However, choosing the right lead scoring model
The benefits of Closed-Loop Reporting
Businesses today are always on the hunt for ways to get ahead of the competition and make the most of their resources. A closed-loop reporting system might be the answer! By tracking progress, pinpointing areas for improvement and meeting key company goals, this system can help companies stay on top of their game. First things
Personalization at scale | Build customer relationships with personalized marketing
In today’s hyper-competitive business landscape, customers have more choices than ever. Building strong customer relationships is essential for success. One of the most effective ways to achieve this is through personalized marketing. Personalization at scale allows businesses to tailor their marketing efforts to individual customers, providing a more personalized and relevant experience. This approach can
11 tips to improve your SEO in 2023!
Would you like to find out how you can optimize your website through SEO (Search Engine Optimization)? Then check out our full list of tips & tricks in this blog post!
Insights of a digital marketing and marketing automation intern
Margot, you know, the bookworm, sporty spice and sustainable fashion lover in the Be Bold team? She’s our enthusiastic digital marketing and marketing automation intern. But what does an internship at Be Bold entail and what do her days look like? We asked her!
How to optimize your Google Ads campaigns
Het is eindelijk zover! Je Google Ads campagnes zijn opgezet en je advertenties lopen al een tijdje, maar hoe gaat het nu verder? Wel, het is tijd voor optimalisatie! Ontdek hier wat je kan doen.
Insights of a Digital Marketer
Stijn, you know, the Dinokoeken fan, tech fanatic and car lover on the Be Bold team? He’s our enthusiastic Digital Marketer. But what does that mean and what do his days look like? We simply asked him!
Download your free content calendar template
Social media posts, blogs, newsletters, white papers… It’s easy to lose track of all your content. A content calendar will bring relief! Organize and plan your content with our easy-to-use content calendar template.
Social media marketing: the basics
With millions of daily users, easy access and availability around the globe, social media is here to stay. In recent years, the popularity of social media has increased enormously. Not just among users, but brands and companies are also huge fans, and for them, social media has become an essential part of their marketing plan.