As businesses strive to generate more leads and increase revenue, lead scoring has become a crucial aspect of sales and marketing strategies. By assigning values to leads based on their level of engagement, businesses can prioritize their efforts and focus on leads that are most likely to convert. However, choosing the right lead scoring model
Category: Marketing Strategy
The benefits of Closed-Loop Reporting
Businesses today are always on the hunt for ways to get ahead of the competition and make the most of their resources. A closed-loop reporting system might be the answer! By tracking progress, pinpointing areas for improvement and meeting key company goals, this system can help companies stay on top of their game. First things
Personalization at scale | Build customer relationships with personalized marketing
In today’s hyper-competitive business landscape, customers have more choices than ever. Building strong customer relationships is essential for success. One of the most effective ways to achieve this is through personalized marketing. Personalization at scale allows businesses to tailor their marketing efforts to individual customers, providing a more personalized and relevant experience. This approach can
Can I increase my website traffic in 1, 2, 3 in 2023?
Owning a website is one thing, but getting website traffic is something else. Check out our handy tips to get a lot of new visitors and how to build your brand faster online!
Insights of a Marketing Automation Strategist
Ilona, you know, the sports maniac on the Be Bold team? During working hours, she releases her energy and motivation in her job as a Marketing Automation Strategist. But what does that mean and what do her days look like? We asked her!
The start of your data strategy: begin small, end big
In addition to people, data remains a very important part of the capital that an organization possesses. But how can you shape or optimize a data strategy that is workable for your organization? Discover it in this blog!
The Bold Approach: Customer Loyalty & Customer Retention
At Be Bold, we use the inbound marketing model. This focuses on customer loyalty. But what is it exactly and what can you expect from it? You can read that in this blog!
Insights of a Project Manager & Marketing Strategist
Arno, you know, the movies and series trivia master, travel lover and rad dad on the Be Bold team? As a Project Manager and Marketing Strategist he ensures that projects run smoothly. But what does that mean and what do his days look like? We asked him!
How do I create online success for my business?
Creating online success is very important for businesses today because most of your customers can be found online. So it’s essential to have an online presence as well. A strong digital marketing strategy is a must here, because unfortunately many companies waste too much money and time on their online presence by getting started without a concrete plan. In this blog post we’ll give you an overview of all the information you need to create online success for your business.
Social media marketing: the basics
With millions of daily users, easy access and availability around the globe, social media is here to stay. In recent years, the popularity of social media has increased enormously. Not just among users, but brands and companies are also huge fans, and for them, social media has become an essential part of their marketing plan.