Setting up campaigns is one job, but understanding which marketing investments are generating leads and sales is something else. “To measure is to know” is what it often rings true at Be Bold. But how do you measure and compare the right data? That starts with choosing the right attribution model. An attribution model is
Category: Digital Marketing
Master Class: Find the right lead scoring model for your business
As businesses strive to generate more leads and increase revenue, lead scoring has become a crucial aspect of sales and marketing strategies. By assigning values to leads based on their level of engagement, businesses can prioritize their efforts and focus on leads that are most likely to convert. However, choosing the right lead scoring model
The benefits of Closed-Loop Reporting
Businesses today are always on the hunt for ways to get ahead of the competition and make the most of their resources. A closed-loop reporting system might be the answer! By tracking progress, pinpointing areas for improvement and meeting key company goals, this system can help companies stay on top of their game. First things
10 practical tips for LinkedIn marketing in 2023
Entrepreneur, marketeer, or freelancer? No matter who you are or what you do, LinkedIn marketing will add value to your business or job role. In addition to networking with professionals worldwide, LinkedIn offers you numerous marketing opportunities and tools. Use them for brand awareness, lead generation or for the launch of a new product, for example.
Insights of a digital marketing and marketing automation intern
Margot, you know, the bookworm, sporty spice and sustainable fashion lover in the Be Bold team? She’s our enthusiastic digital marketing and marketing automation intern. But what does an internship at Be Bold entail and what do her days look like? We asked her!
Insights of a Digital Marketing Intern
Lieselore, you know the always cheerful dancing queen in the Be Bold team? She is our enthusiastic Digital Marketing Intern. What does that mean and what do her days look like? We just asked her!
Insights of a Digital Marketer
Stijn, you know, the Dinokoeken fan, tech fanatic and car lover on the Be Bold team? He’s our enthusiastic Digital Marketer. But what does that mean and what do his days look like? We simply asked him!
Download your free content calendar template
Social media posts, blogs, newsletters, white papers… It’s easy to lose track of all your content. A content calendar will bring relief! Organize and plan your content with our easy-to-use content calendar template.
Social media marketing: the basics
With millions of daily users, easy access and availability around the globe, social media is here to stay. In recent years, the popularity of social media has increased enormously. Not just among users, but brands and companies are also huge fans, and for them, social media has become an essential part of their marketing plan.
Insights of a Digital Marketer
Louise, you know, that DIY enthusiast, bookworm and food lover on the Be Bold team? She’s our passionate Digital Marketer. What does that mean and what are her day-to-day activities? We simply asked her!